African Style Dominates the Runway: Highlights from Africa Fashion Week London

Africa Fashion Week London 2023 (AFWL) was an amazing display of the newest styles in fashion, design, and exhibitions from global African creatives. In its thirteenth year, the event showcased its customary exhibition of color, inventiveness, and energy inside the recently opened Pall Mall location of the esteemed Institute of Directors in London.

Most interesting were – Hertunba , Jurio Luti , Amarelis , David Wej , Simeogieme & Mary Martins

Amarelis

Hertunba

Hertunba showcased the Sound Wave Collection, a vibrant blend of African fashion and the pulsating hues of sound. Each piece captured the emotions and energy of music, resonating with lively colors inspired by the symphony. The visually striking garments showcased innovative design elements, offering a fresh take on African fashion. Celebrating Nigeria and African heritage, expressing individuality, cultural pride, and love for vibrant fashion. Each, items were sustainably and ethically made using upcycled materials, embracing a responsible approach to fashion.

David Wej

Simeogieme

In memory of her mom’s kind, light, and free spirit , her strength, femininity, and warmth inspired the free-flowing designs and soft, feminine color prints of the Femina Madre collection.
Each fabric told a story—some digitally designed, others hand painted by reflecting her motherly love. This collection, a tribute to Margaret Saibu, symbolizes the blessing and influence of a mother’s love, shaping her life today .

Jurio Luti

Jurio Luti unveiled a classic collection with the theme – Czar & Cleo . The collection was a harmonious blend of monochrome and sheer sophistication, androgynous pieces offering red-carpet, black-tie, and dinner looks that blurred boundaries.

From the meticulous detailing to accessorized components, appliqué embellishments to sugar-laced fabrics, Jurio Luti presented a tapestry of fashion excellence. Each piece told a story of the embracing beauty of twinning couples with unique monochromatic outline, illustrating inner fashion energy and ecstasy.

Mary Martin London Call for Divine Intervention

Internationally acclaimed fashion artist Mary Martin once again did not fail expectation as her divine intervention themed collection kept the audience spellbound with the rich tapestry of fabric and intricate designs in simple cuts delivering intent notes of luxury.
In a somewhat signature style, her show was opened with a masked celebrity model who filled the room with the “Mary Martins” vibe – vibrant, boundary-breaking and attention commanding. Drawing inspiration from both her African and western roots, Mary’s call for divine intervention was quite genuine especially as the show stopper piece made which was an ombre sequin ball gown – lit up the entire hall lie a broken mirror hit by the rays of the sun . Once again Mary Martins London had delivered as she took a bow with Olori Ronke Ademiluyi Oguwusi – who she also styled in an all-white regal ensemble

@tribeandelan

Recent Posts

A Tapestry of Tradition: Obi Cubana Marks 50 with Igbo Flair

Obi Cubana at 50: A Masterclass in Igbo Heritage and Modern Style Chief Obinna Iyiegbu,…

2 weeks ago

Yemo by Eti : Where African Heritage Meets Avant-Garde with Yeti Omotayo

- Disrupting Fashion Norms Fashion Norms Through Upcycling Innovation In the vibrant world of African…

2 weeks ago

Bose Ogulu: Raising a Superstar & Becoming Afrobeats’ Most Stylish Mum

HOW BURNA BOY'S MUM SLAYS EACH TIME & EFFORTLESSLY SO Afro-Mum Fashion Royalty with a…

3 weeks ago

Signore Fusion Presents -The Geometry Pattern Athleisure Set: Where Precision Meets Panache

+ Full Styling Manual The Vanskere’s diffusion line - Signore Fusion, has reimagined its …

1 month ago

How Temi Otedola is Shaping the Future of Style , One Iconic Look at a Time

Temi Otedola, is a Nigerian actress, fashion influencer, and entrepreneur who has carved her own niche…

2 months ago

Trailblazers and Icons: Meet the Winners of The Tribe and Elan Awards 2025

Celebrating Excellence: Fashion, Beauty & Lifestyle Recognition Awards 2025 As the world of fashion, beauty,…

2 months ago