In recent years, the fashion world has witnessed a remarkable resurgence of kaftans and boubous fashion, two iconic garments deeply rooted in African tradition. These flowing, loose-fitting garments have captivated fashion enthusiasts with their elegance, versatility, and cultural significance. Today, we shine a spotlight on some of these visionary designers -(don’t get us wrong , these is not their core designs alone as they also hone their skills in other garment types ) . Aka “BouBou Merchants” , these brands are reimagining and revitalizing these timeless garments, pushing the boundaries of creativity and making waves with their new styles and designs.
Thanks to their comfy craft , their signatural designs has earned them front row seats in the kaftans and boubous arena . Their fashion renaissance infuses these traditional garments with innovation, creativity, and a modern sensibility. While their designs honor cultural heritage while embracing global influences, bridging the gap between tradition and contemporary fashion.
As we embrace the beauty and versatility of kaftans and boubous, it is essential to celebrate and support the designers and their brands who are pushing the boundaries and breathing new life into these iconic garments. With their exceptional artistry and unyielding passion, they are reshaping the fashion landscape and ensuring that kaftans and boubous remain timeless symbols of African elegance for generations to come.
– Temiladyofkwamuhle – What else would you expect from a fabric hub if not intentional cuts in simplistic designs so that the fabrics can be appreciated in their entire glory .
– Eki kere – Also in the tye and dye craft sector , Eki Kere’s interpretation of a typical kaftan speaks of artistic journies that can be best translated by the wearer while the world sits back and appreciates the Art .
Jon Pelumi – This eponymous fashion brand takes someof the fuss away from the Kaftan style . Having an inner slip to wear underneath the kaftan is no longer an option as his side color block trend gives the kaftan trend a new vibe .
– Tzar – (Poncho Agbada) – His poncho style Agabada gained much prominence during a international fashion week . We do not think he has looked back since then .
– Abaya Lagos- Elegant, rich and Luxe best describe the offerings of this brand . This should be tagged the headquarters of the “Rich Aunty” trend
– Ehiwoman- Her “Irma bubu” is fast becoming a wardrobe staple . A clean combo of rice fabric and aso – oke detailed pockets , this Abuja based brand has a waiting list for this piece . So best get in line .
– Ejiro Amos Tafiri – The eponymous brand has most of its kaftans and boubous named after influential African women . Ejiro has perfected art of the Arewa chest plate style embroidery onto the most unassuming fabrics resulting in traffic stopper pieces .
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