GTBank Launches First-Ever Holiday Food & Drinks Edition This Detty December
In a strategic move to stay plugged into the energy of Detty December, GTBank is rolling out its first-ever Holiday Edition of the GTCO Food & Drinks Festival on December 20th and 21st, making sure the bank doesn’t miss out on the festive wave sweeping Lagos this season.
The special edition—set to hold just days before Christmas—signals GTCO’s intention to stay firmly positioned in the lifestyle and entertainment space. With Lagos buzzing with concerts, pop-ups, fashion shows, and seasonal travel, this holiday version of the iconic event ensures GTCO remains part of the December cultural calendar.
What to Expect
This festive edition will feature:
✨ 213 Vendors: A curated mix of food, drinks, gourmet artisans, bakers, and emerging culinary brands.
✨ Street Food Hub: A lively cluster of local and global street food offerings, crafted for the December crowd.
✨ Children’s Play Arena: A dedicated fun zone to keep young attendees entertained.
✨ DJ Raves: Nonstop music for the perfect holiday groove.
Interestingly, this edition will not feature the usual Masterclasses, marking a shift from the traditional format—likely to keep the event lighter, more festive, and more aligned with December’s fast-paced vibes.
Why This Matters
This marks the first time GTCO will host a holiday edition of the renowned festival, reaffirming the bank’s positioning beyond finance and deeper into lifestyle, culture, and community engagement. It also reflects a clear understanding: in Detty December, brands win by being present where the people are.
GTCO is clearly signaling that it intends to remain a dominant force in Nigeria’s booming food, culture, and entertainment scene—not just during its annual festival, but throughout the peak celebration season .
