Yeside Laguda is no run of the mill fashion designer and its not everyday one gets to read an interview from her, being a rather private person who loves to mind her business – Fashion . Not to say she is an introvert , Yeside is well known by those who have come to love and respect her craft . The Lagos based womenswear designer recently took to social media to announce the rebranding of her My Q Lifestyle line to become an eponymous brand now known as –Yeside Laguda and that somewhat broke the ice . Her 13 years journey in fashion has been quite a remarkable and notable one , steadily growing from being literally just a home grown bespoke line to becoming a now full fledged ready to wear brand, Over the years , her African heritage brand boasts of versatility and range.. In this interview with Tribe and Elan Editor – Moriam Musa, Yeside speaks on being under the radar while building and establishing a sustainable brand all these years without being much of a social butterfly .
